Nice typography, but IMO it doesn’t look like bread packaging. Or really anything that you’d want to eat.

Maybe you’re just overthinking the design. As a non-designer/person who might buy this product, I quite like it. The packaging may also be a helpful way to get kids to eat healthier bread.

The kids are supposed to want to eat the bread, not the packaging.

Less is more when it comes to packaging – especially if you are selling a product that boasts healthiness. The more junk I see on the outside, the more junk I assume is inside. And are you selling bread or cartoon characters?


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s